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Bachelor of Marketing (B.Mktg)

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- Bachelors

Bachelor of Marketing (B.Mktg)

  • author Instructor:

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  • Category:

    Marketing

  • Last Update:

    04 Feb, 2025

Description

The Bachelor of Marketing at Abdul Haris School of Administrative Sciences provides a solid foundation in marketing principles, consumer psychology, and strategic marketing planning. This program prepares students for dynamic careers in advertising, market research, brand management, and digital marketing.

Modules & International Recognition

  • Principles of Marketing
  • Consumer Behavior
  • Digital Marketing Strategies
  • Market Research Techniques
  • Brand Management
  • Advertising and Promotion
  • Marketing Analytics
  • Sales Management

  • Accredited by the International Marketing Association (IMA)
  • Recognized by the Global Marketing Federation (GMF)
  • Partnership with leading universities worldwide for exchange programs

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